HBO & Max

Led 95+ HBO, MAX Original and Theatrical campaigns by managing the creation, tracking and global distribution of assets, ensuring timely delivery and adherence to international compliance laws

Coordinate the global release strategy for marketing assets supporting The Last of Us Season 2, including the record-breaking trailer which reached 158M+ views worldwide in 72 hours worldwide - HBO and Max’s most-watched trailer to date

Serve as the primary point of contact for 15+ global internal teams, 40+ international licensee teams and studios - aligning on localized market needs, troubleshooting inquiries, and guiding decision-making to ensure seamless campaign execution and alignment with campaign roadmaps

Lead international social campaigns for high-priority shows, including The Penguin, Dune: Prophecy and The Last of Us

Collaborate with cross-functional marketing teams to execute go-to-market and asset release strategies in global regions